Alchemy du Corp is a luxe, natural skincare brand in the making focusing on home spa products. Its founder required a pre-sales site to grow brand awareness while the capsule launch range comes on stream. The aim of the site is to be enticing and build brand momentum giving an inspirational and aspirational feel.
We chose a parallax style widgetized homepage to enable full width photography and with the flexibility to change content at will. The homepage will eventually feature the latest from the shop and news.
For now, it’s simple and minimalist with photography chosen very specifically to fit a laid-back yet upmarket feel in line with the brand’s aim to attract women who’ve ‘lived a little more’ than most and are in the mature skincare market.